The title of this post may suggest that I am going to be talking about myself but in actual fact I want to discuss visitor tracking and monitoring.

I use a few tools to track visitor statistics, such as Google Analytics and StatPress (a WordPress Plugin).

What I have noticed is that I get visitors coming to this website by typing the following search term ‘Karl Foxley Marketing‘ into Google.

It makes sense to create a page specifically for this search query and give the visitors exactly what they are looking for, so before we continue:

If you are looking for an SEO service for your business website then you have come to the right place. Foxley Marketing Solutions, founded by Karl Foxley, is happy to discuss your SEO and other Internet marketing requirements with you. You can request further information by using our contact us page.

Returning to the focus of this post, are you tracking the search queries that are bring visitors to your website? If you are not, maybe it is time that you started.

Google Analytics is free, setting-up an account and registering your website can be done in a short space of time, allowing you to have a whole host of statistics at your finger tips.

Inside Google Analytics you can click on the ‘Traffic Sources‘ tab and then ‘Keywords‘ to see how people are finding your website.

Recommendations: You may see keywords and phrases that are very similar that can be grouped, why not create a content page that targets them so that your visitors now have a page that closely matches their search query.

You may see a lot of single search queries that bring visitors to your website, I wouldn’t waste too much time creating content pages for each instance of a search query as it may never be typed in again.

The reason you will want to create content pages to match search queries is simple: if you have too many search queries being met with loosely related content, searchers visiting your site will scan your content and probably leave again as your content will not meet their expectations.

By monitoring what brings searchers to your website you will be able to give them exactly what they want instead of relying on loosely related content pages, this makes the searcher happy and in return makes the search engines happy.

I hope you found this post useful.

To your success,

Karl Foxley

P.s. If you are using WordPress you can grab the StatPress plugin here.

photo credit: Ivan Walsh

These guys have made millions of dollars online and continue to teach others how to make a lot of money. As you can see from the date above that his has already started so I’d head on over to the site right now before you miss out on some of the goodies they are giving away; these include free training course, mega tutorials and free software.

You still here! Here’s the link again, StomperNet.com, so no excuses, get going…

To your success,

Karl Foxley

Take a look at the premium WordPress blog theme below:

Come on, isn’t that one awesome design. As with every Elegant Theme, this blog theme is totally customisable in the most user-friendly way.

Head on over to the Elegant Themes website to find out more and to test the theme live. You can gain access to every single theme in the Elegant Themes catalogue for the insanely low price of $19.95. Yes, you really did read that correctly!

To your success,

Karl Foxley

BlogCatalog is a great blog community that you can tap into if you have a blog. Register with the website and add your blog to their listings and then every time you add a new blog post to your blog it will be shared on the BlogCatalog website for the entire network to see.

BlogCatalog also has a groups area where a wide range of topics are waiting for you to join, share your knowledge and build relationships with other BlogCatalog users.

Why not start your very own group and lead the discussion!

You can also plug in your social networks such as Twitter, Facebook, etc so that all your activity on these sites will be updated on yourBlogCatalog profile (even more exposure for you and your company).

What are you waiting for? BlogCatalog is free to join and a great source of blog traffic and blog exposure.

To your success,

Karl Foxley

With the economic downturn many people are looking for additional ways to supplement their income or they have been forced out of work and are now desperately seeking new employment.

One way to paid out your income or even to earn a full-time income is to become a freelancer. This is a lot easier than you think and can result in helping you connect with future employers who outsource small work items in search of a knowledgable and hard-working employee.

Before you go on I’ll give you the links:

People Per Hour (best for UK members)

Project 4 Hire

Hire My Mom

When you register for your accounts (set up is free) you will then be able to bid on jobs that take your fancy. The person or company that submitted the job (known as outsourcing) will then be able to scroll through the bidders and choose the one that they feel is the best match for them.

Some tips on getting hired:

• Fill out your profile as completely as possible
• Have proof of work ready to email to anyone who requests further information
• Answer emails as quickly as possible and professionally
• If you are starting out in a sector, create a project that you can use to show as an example of your skills, example: if you’ve just qualified as a graphic designer why not upload a page of graphic designs that you have created.

When you are looking for work it makes sense to go to where people are actively seeking people to hire for their projects! I hope this post will help you on your way to boosting your income with the marketing and advertising jobs that are currently being listed. Good luck!

To your success,

Karl Foxley

photo credit: foundphotoslj

Head on over to Amazon’s Kindle Publishing for Blogs and submit your blog. You will need to create a new account as you cannot use any existing Amazon accounts to log-in with. Another benefit to registering your blog is that you will earn 30% on all monthly subscriptions to your content. What are you waiting for? It only takes a few minutes to sign-up so jump straight over to the Amazon’s Kindle Publishing for Blogs website and get started.

To your success,

Karl Foxley

Thanks to One Tip A Day for recommending this.

If you are already a Get Response user then you may have enough of an incentive to stay on board! My question would be whether they have done enough to tempt people away from the ever-popular AWeber?

I must admit that the new site looks really good!

To find out more about the new features that Get Response have added then visit the website here!

To your success,

Karl Foxley

P.s. Video Messages can be sent to email using Get Response, this may be the tipping point for some to take up the new look email service provider.

Below you will see my profile page. You can see my page live at www.google.com/profiles/karlfoxley

As you can see, I control what information I share and best of all, Google will list this in their search results.

Google say:

“Here are some tips to help you make your Google profile more findable:

• Add information about yourself on your profile so that people can find you when they search by keywords associated with your profile. For example, include details such as the name of your hometown, your job title, where you work or where you go to school.
• Link to your profile on another website (for instance, your blog).” (source)

I’m sure you’ll agree that this is a great way to not only control the information Google shares about you but it is also a way of generating some extra exposure to your business website.

Head on over to Google to create your own profile page.

Creating your profile only takes a few minutes but I recommend you take the time to add as much information as you feel comfortable sharing.

To your success,

Karl Foxley

Make sure you grab your URL for your name by logging into your account and heading to the following URL: http://www.facebook.com/username/.

If you want to connect on either Twitter or Facebook, or even both, then just use my links above and send me a message.

To your success,

Karl Foxley

P.s. The URL’s are lovingly called ‘vanity URLs’.

Google has a great free tracking system that is packed full of easy to understand statistics. The tool is Google Analytics and you can register for it over at www.google.com/anlytics. Being a Google product you can access it by logging into Analytics with your Gmail account credentials, that is if you have a Gmail account.

Google provide all the necessary information to get you up and running. You’ll need to register your site, confirm ownership by uploading a html file to your server and then copying and pasting a small piece of code into your sites html file. If this sounds difficult to you then ask your website designer or hosting account if they can help you out, I assure you it is really straight forward and if I can do it you will be able to.

After you set up your Analytics account and waited the necessary time for tracking to start (about 48 hours) then you may want to download a free desktop tool that will allow you to keep up to date with how your website is performing without having to log into your Anlytics account.

The tool is called Polaris and you can download it directly from www.polaris.com. The tool uses the popular Adobe Air platform so you will need to download this also (it comes bundled with Polaris). Word of warning, do not spend too much time watching your stats, it can be seriously addictive.

To your online business success,

Karl Foxley